I have been developing custom websites for over 15 years for clients. I have worked as a graphic designer, front-end web developer & programmer (PHP, HTML, CSS). I have a strong understanding of conversion rate optimisation (CRO), user experience design (UX design) and specialist SEO understanding. This has enabled me to deliver complete online solutions for clients that convert their prospects into customers.
Web Development & Design
Freelance Web Development
- Mobile-first Responsive Web Design & Development
- E-commerce & CMS Development (WordPress, WooCommerce, Magento, Custom)
- High Page Speed Scores & Fast Website Hosting
- Custom Landing Pages & A/B Testing (CRO)
- Website Security & Updates
- SEO best practice (Technical, Architectural & On Page)
Overview
It’s not hard to find someone who can ‘do a website’ for you. It is a lot harder to find someone who can deliver a highly competitive online proposition that will convert users into customers, whilst supporting all the marketing activities.
The website is the linchpin & heartbeat for all of your organisations marketing & branding initiatives. A website that converts 3/100 users compared with 6/100 could be the difference between making a negative Return on Investment (ROI) or a positive one from your marketing budget.
It’s also fairly easy to approach a Digital Agency to build the website solution – however, due to the bureaucracy & increased number of stakeholders involved in the project, the cost of a solution escalates significantly.
I bring to bear my specialist agency & client-side experience crossing multiple disciplines to deliver website development & design to clients that’s a fraction of the cost of a digital agency. It is also typically more robust than your friends nephew (depending on the nephew) :-).
Mobile-first Responsive Web Design & Development
There is a high likelihood that the majority of searches for your product & services will be on mobile devices. In light of this – the starting point for web development should be on mobile user experience. From here, the design & development covers tablet, laptops & desktops – ensuring a consistency within the user experience – but also device appropriate content.
Ensuring that the site performs well on mobile is critical for it to perform well on desktop – this is because Google determines the ranking of websites in desktop searches based on mobile performance.
E-commerce & CMS Development
I am highly experienced in developing WordPress powered websites. From developing custom plugins to ensuring clients have the necessary amount of flexibility & freedom to make the changes they need without the need to involve me at every turn.
I also provide WooCommerce integration & custom designs to transform client’s sites into a full functioning e-commerce platform.
If the constraints of WooCommerce do not work for a client – I provide Magento or Custom e-commerce development.
Website Optimisation
In order for the website to perform well, focus is given to the 3 critical areas: Conversions, Security & Ranking.
Conversion Rate Optimisation (CRO) seeks to ensure that once users arrive at your site, that the User Experience (via content – creative, copy, calls to action, product etc) is developed in such a way as to ensure that more conversions occur. This is undertaken by a/b or multivariate testing in order to compare different user journeys throughout the site in order to identify which works best.
Website security is a priority in order to ensure that the platform is not compromised by hackers or mistakes. My clients sites are backed up on a daily basis and can be reverted to any point within the past 30 days. As a WordPress specialist I ensure that the platform is always up to date with the latest security & update patches.
Optimising the website for ranking well within the search engines covers many different areas within SEO. From a website design & development perspective – the aim is to focus on the website structure / hierarchy, the technical (accessibility, page load speeds etc) and the on-page aspects – ensuring the necessary structure of the platform is in place to provide the best foundation for an SEO campaign.
WordPress Website
£ 750.00*
One-off (not including VAT)- Mobile Responsive WordPress Website (1 to 5 pages)
- Design consultation
- Page Speed Optimisation
- SEO Optimised
- Website hosting (daily backups)
- WordPress Updates & Security
- 1 hr Support per month
E-commerce capabilityConversion Rate Optimisation (Custom landing pages + a/b testing)
* When purchased with a hosting plan at £55 per month – Hosting, Daily Backups, Security Updates, 1 hour support p/m
E-commerce Website
£ 1250*
One-off (Not including VAT)- Mobile Responsive WordPress Website (1 to 10 pages)
- Design consultation
- Page Speed Optimisation
- SEO Optimised
- Website hosting (daily backups)
- WordPress Updates & Security
- 1 hr Support per month
- E-commerce – WooCommerce
Conversion Rate Optimisation (Custom landing pages + a/b testing)
* When purchased with a hosting plan at £55 per month – Hosting, Daily Backups, Security Updates, 1 hour support p/m
OtherRecommended
Are there more plans?
Yes – I haven’t covered all the possible options here, as they are potentially infinite. Please get in touch to discuss your requirements.
How long will the project take?
This is hard to answer – it depends on the requirements, my availability, your availability. For a 1-5 page WordPress website, once I have access to the content from you and we have decided on a rough design for the site, it will take me on average 1 week to build the site for the amendments stage.
Got 20 mins to discuss your requirements?
Get in touch & let’s talk more about how I can assist you with your web development……
